It all starts somewhere. The first Kiss performance was on January 30, 1973, for an audience of three at the Popcorn Club (renamed Coventry shortly afterward) in Queens. In March of that year, the band recorded a five-song demo tape with producer Eddie Kramer. Former TV director Bill Aucoin, who had seen the group at a handful of showcase concerts in the summer of 1973, offered to become the band’s manager in mid-October. Kiss agreed, with the condition that Aucoin get them signed to a recording contract within two weeks. On November 1, 1973, Kiss became the first act signed to former teen pop singer and Buddah Records executive Neil Bogart's new label, Emerald City Records (which was shortly afterward renamed Casablanca Records).